Mobile ads from Facebook's profits during the first quarter of 2013

Mobile ads from Facebook's profits during the first quarter of 2013

Facebook revealed on its profits in the first quarter of this year, reflecting higher revenues from ads for smartphones and tablet computers for up to 375 million dollars by 30% of the total advertising revenues compared to 23% in the last quarter of last year.

Advertising accounted for the bulk of Facebook's revenue by 85%, and amounted to 1.25 billion dollars, up 43 percent from the first quarter of 2012.

Facebook has achieved revenues of 1.46 billion dollars, an increase of 38% compared with the first quarter of last year amounted to 1.06 billion dollars. The figure also exceeded analysts ' expectations that its capacity by about 1.44 billion.

Net profit rose by 7% to $ 219 million, compared with 205 million last year. The share of $ 0.12 per share.

By the end of March 2013 the number of Facebook users to 1.11 billion active users per month, an increase of 23% from last year, and the number of users per day 665 million.

While the number of active users of mobile devices to 751 million per month, an increase of 54% compared to the same period last year. It means increased site users via mobile on desktop computers, which began for the first time during the last quarter of 2012.

This explains the high proceeds from mobile ads, and focus on a number of new products such as "Facebook home for Android.

The report said Facebook on quarterly profits to some new tools such as "Facebook home, unlock tools for advertisers and marketers, as well as access to users of the application who hauled him instagram Facebook 100 million a year ago.