The cost of obtaining a new Facebook more than a thousand dollars in America and less than $ Arab
A recent study revealed that the cost of obtaining a new fan on Facebook had over thousands of dollars in the United States, while another study indicated that the cost of obtaining one Arab fan not exceeding dollars.
A joint study prepared by my company "Syncapse" marketing via social networks and "research" to Hotspex average cost of obtaining a new fan in the United States up to 175 dollars.
The study analyzed data from ad campaigns by companies in order to attract new fans from the United States, to their pages on Facebook.
The study showed that cars such as the BMW company paid some US $ 1613 ad campaigns for one fan page, push the shop like "Wal-Mart" 834 dollars admirer, while paid brands like Coca-Cola and Nike and adidas for sports 75 dollars or less for one of their admirer.
The study shows that the cost of building several unite admirer primarily target user geographical location and purchasing capabilities in addition to the type of products sold by the target page and their prices, which explains the difference between what you pay company BMW and Coca-Cola.
The study focused on the United States and taken as an example for numerous advertising campaigns targeting Facebook users there, the existence of nearly 44 million users to the site to pay another company to conduct a study to clarify the cost get impressed.
The study reveals that the company "online project" marketing via social networks, through data gathered from the campaigns, the cost of obtaining Arab admirer less than US $ 1.
The study showed that the highest cost paid is to attract fans country new page for a company working in the field of "banks and banking" and cost 0.90 dollars, while the cost of attracting a fan page for functioning in the same area by UAE US $ 0.78 per admirer in Saudi 0.54 dollars, while in Egypt it cost US $ 0.30.
On the other hand were less expensive paid 10 cents for Egyptian fan or get for public figures, where pages pay for fans of those pages is less expensive in most Arabic States except Bahrain where the cost of getting impressed public figure page there to 46 cents.
Focused "online project" study on the 11 Arab countries, while the three largest States in terms of number of users are Egypt, Saudi Arabia and the United Arab Emirates, respectively.
The number of Facebook users in Egypt about 11 650 million users, and the declarations of banks are most clicked it, were the least popular public figures, and a click-thru to 0.2311%.
Saudi Arabia owns about 5 825 million users, and the fashion ads are most effective where the cost of clicks admirer 58 US cents, while the least popular public figures, and a click-thru to 0.1808%, while in the UAE, uses Facebook more than 3.3 million users, and the declarations of banks are most clicked it, were the least popular public figures with a click-thru to 0.130%.
Completed study detects the average cost for a single fan in the Arabic States surveyed, in UAE cost 43 cents, at 35 cents, and in Egypt 16 cents, and in Bahrain 43 cents and 45 cents, Qatar and Kuwait 41 cents, in the Sultanate of Oman 38 cents, and in Jordan 21 cents, 20 cents, and Iraq in Lebanon 30 cents, and in Palestine 28 cents.
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