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Friday, February 22, 2013

The impact of bad news on health

The impact of bad news on health
A recent study found that periods or tough economic times can make people eat more than they used to.

Therefore, the authors of the study suggests avoiding bad news to reduce calorie intake.

The researchers found that study participants who gave them multiple messages about hard times, eating food rate increased by about 40 per cent, compared with participants who provided them with a neutral or normal messages. The researchers also found that communications about troubled times led people to craving high calorie foods.

In one of the experiments, participants were told they were participating in a test of a new type of tasting desserts; and that there is a vase containing chocolate with high calories, while another pot on low-calorie chocolate. In fact, there was no difference between the two types of candy.

Before you begin to taste test, showing the posters contained neutral phrases or sentences on the conflict and hardship or adversity. Participants who viewed posters conflict and tribulations around 70 percent of the higher-calorie candy compared with the option of less calories, while the who viewed posters in the same loads almost neutral types of candy.

Prepared study said Juliano Larraín, Assistant Professor in marketing at the College of business administration at the University of Miami: "it is clear from the studies that taste or not taste is causing in the reactions, but the strong desire toward calories."

"The results of this study may contain requirements or positive connotations for people in health care, the campaigns by Governments about nutrition, and campaigns that promote community health; and certainly care should be taken of the subtle food marketers who carry bad news."

"We now know that this type of communications received by the human drive people to request more calories, this request stems from a survival instinct. Therefore, it is wise for a healthy start to the year avoid the bad news for the follow-up ".

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